Athletic Department Website: Pages Schools Need for Records, Recognition, and History
Most school athletic department websites were built to post schedules and score updates—and that was enough when parents just needed to know what time Friday’s game started. But the expectations on that website have grown considerably. Prospective student-athletes research programs before committing. Alumni look for names from decades past. Boosters expect to see the programs they fund presented with care. And current athletes want to see their achievements treated as the permanent record they represent. A website that serves all of those audiences does more than publish a calendar—it becomes the digital home of every record, recognition, and chapter of program history a school has accumulated.
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